Weekly ad spend report
“Which ads do we make more of, cut or hold next week?”
What to produce next and what to stop, per product, with last week’s bets graded and a written brief for the next round.
Recently: 17 weeks running for one account
Deployed / Offering
One dedicated analyst, Adology’s engine behind them, and every report your team and your clients ask for.
What you’re hiring
One person, introduced by name, who learns your accounts and tells the story back in plain words.
Adology collects and sorts posts, ads, comments and AI answers at a scale no one could read by hand.
Each number points to the posts, ads and answers behind it, so you can show a client where it came from.
Report types
The department is the offer: one analyst who can make anything here, up to six reports a day, with no fee per report. Each card says what it answers and how often it runs.
From your own ads.
“Which ads do we make more of, cut or hold next week?”
What to produce next and what to stop, per product, with last week’s bets graded and a written brief for the next round.
Recently: 17 weeks running for one account
“Which of our own questions does every ad answer, and what does each answer earn?”
Your questions tagged on every ad, lined up with spend and results, and kept current.
Recently: 28 client questions answered on 723 ads
“Where did the money go, and what should we test next?”
Results by campaign, audience and creative, and the tests and stories worth building next.
Recently: Eight months of spend read against revenue
Read while it’s live.
“Our client is trending for the wrong reasons. Is it cooling, and where is it still hot?”
Comment volume, mood and what changed since the last update, with the data behind it.
Recently: First read the morning after the request
“Is talk about this one issue getting better or worse, and what do we answer first?”
Day-by-day talk by platform, people in their own words, and the fixes with a status on each.
Recently: Nine daily reads on a price change
“How are people talking about us this week, and what changed?”
Three updates a week on mood and volume, a weekly report and a one-slide board update.
Recently: Three reads a week after a crisis
Where you stand.
“What are our client’s three biggest competitors running, and what should we make next?”
You against rivals across ads, organic posts, Reddit buyers and funnel stage, with a 30-day plan.
Recently: About two a week for one agency
“What does our audience ask for, and where should we play next?”
Audience questions, mood and what works in organic, with platform plans and content ideas.
Recently: 25 brand reports since July
“What happened last month, and what are the moves for next month?”
Audience, mood and organic, six moves, and a scope you edit each month: keep, cut, add.
Recently: Ten months running for one account
In their words.
“What are people saying under our ads and posts, and which comments need a person?”
The mood by platform and by post, the red flags, and suggested replies.
Recently: Weekly through an offer test
“Who actually buys this, and do we speak to them?”
The buyer and their uses from real reviews, how your posts compare, and creative direction.
Recently: Three products in a row for one brand
“What does ChatGPT say when buyers ask for the best brand in our category?”
Search demand, your place on Google, and your presence in Google’s AI answers and ChatGPT, with a roadmap.
Recently: 20 topics audited in one week
Before the price goes up.
“Which creators fit this moment, and which are underpriced?”
Hundreds of creators found and checked against real profiles, ranked by heat, underpriced talent flagged.
Recently: 2,613 profiles checked for one brief
“Who is getting attention before their price catches up?”
Rising people with the signals behind each, and their fit with each of your clients, scored with a reason.
Recently: Weekly since September
“What already works for this creator, and how do they repeat it every week?”
Every post read, the standouts explained, and a weekly plan built on what fans respond to.
Win it, then keep it.
“Build a pitch brief on this prospect by Thursday.”
The brand read across category, competitors, culture, consumers, creators and creative, with three to five directions backed by evidence.
“Which target brands should we approach, and why now?”
Prospect-ready briefings each month, with a clear why-now and outreach angles for each brand.
Recently: Prospect reports in four lengths, from a fast read to a deep dive
“For every brand we win: what changed, and what do we make next?”
A short monthly read for each brand you win: the finding that matters most, competitor moves, standout posts, and what search and AI answers say about the brand.
How it runs
Your analyst finds every place better intelligence would change a decision, and the gaps you didn’t know you had. You pick what runs first.
Competitors, winners, audience, search and press, on the cadence you set.
Pitch briefs, crisis reads and one-off questions, for your team or straight to clients.
An example week. You set the cadence, up to six reports a day.
Charge for it
You pay one monthly price for the department. What your clients pay for its work is up to you.
Listening, competitor reads or a monthly what’s-working report, billed as a service.
Strategy, creative and media get sharper, and worth more, with evidence behind them.
Walk into a pitch knowing more than the incumbent. Turn the brief into the retainer.
White label: deliver every report under your agency’s name.
Type your own numbers. Nothing leaves this page.
Example uses $5,000 a month. Your rates are yours to set.
The price
Nothing for your team to install or learn. Ask about starting risk-free.
$5,000 a month
Final terms are set in your proposal.
Grow with it
A dedicated analyst and a steady flow of reports.
Your own team gets the engine their analyst uses, and training to use it.
Ads made from what the intelligence finds, paid for only when they work.
Why no one else can offer this
Our analysts work in Adology, which we build. When a report needs something new, the engine gets it.
Trained to get the most out of it, then tell the story back to you in plain words.
Our analysts have run reporting for demanding agency teams for over a year.
Questions
Yes. One dedicated analyst, introduced to you by name before you start. The engine does the collecting and sorting; your analyst decides what to look at, checks it and writes what it means.
No. Your team makes the work. Your analyst reads the field around it, so your team has more to work from. It doesn’t replace anyone.
Yes. Every report can go out under your agency’s name and branding. You decide what reaches the client and how you bill for it, and the reports are yours to rebrand and resell.
Up to six a day, across standing reports and on-call asks. The audit sets which ones run first.
Your analyst scopes each ask when it comes in and tells you when it will land. Crisis reads run twice a day while a story is live.
The brands and competitors to watch, and for ad performance reads, an export of the ad account or access to it. The rest comes from public posts, ads, comments, reviews and AI answers.
$5,000 a month for the department. Final terms are set in your proposal. Ask about starting risk-free.
The audit is the first test. If we can’t find where better intelligence would change a decision for you, we’ll say so.
Deployed is powered by Adology, which builds the engine your analyst uses. Write to hello@deployed.social and a person answers.
A short call. Tell us about your team and your clients, and we'll say plainly where it would pay off, or if it wouldn't.